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Modeling ambitions have led some people to shell out big bucks for modeling agencies.

But Illinois attorney Lisa Madigan said two Chicago modeling agencies – Glamor Model Talent Inc. and Latte Model and Talent agency LTD. – mislead their customers.

Then she slapped each of them with lawsuits, Crain reports.

“These agencies used extremely deceptive tactics to defraud consumers of hard-earned money without ever providing the training they promised to book modeling jobs,” Madigan said in a press release.

The lawsuits were filed after Madigan said her office received more than 13 complaints about the two agencies failing to hold promised auditions and bookings.

Glamor and Latte both charge hundreds or even thousands for head shots and promising jobs for aspiring models.

But, Madigan says in her lawsuit, the agency “fails to get modeling jobs or even auditions.”

At Glamour, located at 820 N. Orleans, a customer can pay up to $600 for portraits.

Customers of Latte, located at 3511 W. Belmont Ave., “typically pay $5,295 per package, with the promise of 45 hours of training, a professional photo shoot, airfare and vacations at the hotel for a modeling convention,” the lawsuit states. .

Madigan further accuses Latte of breaking most of those promises.

Madigan’s lawsuit seeks to prohibit the two agencies from selling more modeling and talent services in Illinois, as well as restitution to clients. If the agencies lose, they will each have to pay a civil penalty of $50,000. Plus $50,000 per offense if a judge decides they were committed with intent to defraud.

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